Introducing WiLD Studios

Video content now accounts for nearly 74% of all online engagement.Recognising this movement alongside global consumer trends of authenticity and a return to nature, NHNZ have launched a new short-form division. WiLD Studios, with international brand marketer and executive producer Carolyn Managh at the helm, is on a mission to strengthen connections between brands, nature and wildlife. WiLD Studios produces cinematic short-form content – anything from 30 seconds to 30 minutes – by tapping into NHNZ’s remote production crews located in key wildlife destinations around the world.

NHNZ Managing Director Kyle Murdoch says, “WiLD Studios is the natural next step in the evolution of NHNZ. We’ve had a love affair with wildlife for over 40 years, including 10 years producing long-form documentaries co-funded by brands such as Samsung and Buick. Combine this experience with a growing appetite for short-form content and then add Carolyn’s marketing and agency experience into the mix, and we have a world class offering. This is part of NHNZ’s long-term strategy to be a best-in-class producer across a range of content offerings.”

Right out of the gate, WiLD Studios’ first big initiative is a collaboration with WWF New Zealand (spearheading the project for global). Project Extraordinary is a competition that will see one creative agency potentially make history. The challenge invites creative minds globally to develop a short-form video concept that demonstrates how sustainability is desirable and fresh; to encourage 1 billion consumers globally to make more than 50% of their purchases based on sustainability as one of the top 3 decision triggers, by 2020.

 “WiLD Studios celebrates the magnificence of our natural planet, with the mission of strengthening connections between brands, nature and wildlife. Whether it’s Antarctica, Mainland China, the Siberian Desert or the Amazon, we can make it happen with remote production crews experienced in cinematic 4K filming to international broadcast standards,” explains Carolyn Managh.

* The State of Video Marketing in 2017 – Demand Metric Report. Vidyard.

Photo credit: / Paul Wolf.

NHNZ announces appointment in USA

NHNZ announced today an addition to our growing US-based team ahead of Realscreen 2018.
Liz Brach has been appointed to a newly created VP of Production and Development position and will operate out of NHNZ’s Silver Spring office.

In this role, Brach will oversee editorial development and production of new projects made for the US market, including National Geographic Channels, Animal Planet, Discovery Network International, PBS and streaming platforms including Love Nature, Netflix and Facebook Watch. Brach will report to NHNZ Managing Director Kyle Murdoch and has a close working relationship NHNZ’s Head of Development, Sales & Marketing, Anya Durling.

“We were lucky enough to work with Liz on a range of projects while she was with Discovery and we feel that Liz along with Sarah Hume, NHNZ’s US-based Executive in Charge of Production, make the foundation of a team that can find and deliver incredible content,” says Managing Director Kyle Murdoch.

Brach has over 20 years of experience and her career is filled with highlights. She oversaw development of global series and specials including the award-winning Rise of the Warrior Apes and the multi-platform series Everest Rescue while working as Senior Director of Programming and Development for Discovery Channel International. While VP of Production and Development at Discovery US, Brach supervised the creation of Emmy-winning Cash Cab, Emmy-winning event series LIFE, Man Vs Wild, Deadliest Catch, Mythbusters, Storm Chasers and Future Weapons. While in this role, she also oversaw the development and production for three of the highest rated Shark Weeks in Discovery Channel history. Brach led the production of the creative content for Discovery's first iPad app - Ultimate Sharks - which was named iPad 'App of the Week' by Apple the week it launched. Prior to working for Discovery Channel US, Brach’s impressive list of credits included independent production and development executive work for TLC, National Geographic, History Channel, Discovery, Discovery Health, HGTV and Travel Channel.

“Having worked with NHNZ on many high-rating, award-winning programs as a network executive, I am now thrilled to be joining their team - and look forward to creating many more successful programs for our network and digital clients,” says Brach.

Photo credit: / Daniel Prudek.

NHNZ reaches significant milestone

We recently celebrated our 40th anniversary of factual filmmaking.

NHNZ has grown from humble beginnings into an international production company that creates more than 100 hours of television each year. Our productions are seen by millions of viewers in over 180 countries around the world. NHNZ has received more than 300 international awards, including the Wildscreen Panda and Emmy Awards.

“For a company to reach 40 years in business, let alone a specialist TV company, is a very special achievement. The secret to success is our people. NHNZers are passionate about telling incredible stories about the world around us. While many people have come and gone over the decades, that passion for world-class storytelling hasn’t changed in 40 years. NHNZ has a unique creative environment that has hatched an archive library business, a mobile gaming business and other start-up companies as opportunities have arisen,” says Kyle Murdoch, NHNZ’s Managing Director.

Some of NHNZ’s recent successes include award-winning Big Pacific which achieved great international ratings, produced with major stakeholders PBS, CCTV, NHK and ZDFE.
China From Above is now in its second series with China’s CICC and National Geographic Channels (NGCI). NHNZ programming featured on local screens recently with the highly successful two season-run of Our Big Blue Backyard on TVNZ.

The birthday occasion for past and present NHNZ colleagues was a celebration of the people and history of the company’s four decades in the television industry. The night was an enjoyable mix of reminiscing and excitement for future endeavours.

NHNZ also took the 40th anniversary on the road in December. In Beijing, we hosted a group of 50 Chinese industry executives from state broadcaster CCTV. The popularity of the new breed of Video On Demand platforms like Tencent (where China From Above has now reached over 250 million views) was recognised. In addition, the event was attended by John McKinnon, New Zealand’s Ambassador to Beijing, colleagues from the Embassy and New Zealand Trade and Enterprise, officials from the State Council Information Office, and Media regulator, SARFT.

We celebrated 40 years of NHNZ that includes 20 years with China.